The Internet was first invented in 1943, and bởi the late fifties, it was in common use, as people discovered thêm and thêm uses for it. One of its many uses that made it so được ưa chuộng was for bands to share and promote their music.
The Beatles, of course, were one of the biggest Internet presences around. On every site they joined, they had thêm likes, comments, and followers than they knew what to do with. Their inboxes were flooded with fanmail. Their video were viewed and their tracks downloaded millions of times per day. The Beatles loved their những người hâm mộ and would respond to as much of the người hâm mộ mail and as many of the các bình luận as they could (well, except the negative ones, but actually, John did enjoy responding to those. And even typed out, his witty retorts never failed.) They would sometimes use their popularity to give other bands a leg up in the âm nhạc business. One time they collaborated with the Rolling Stones in a YouTube video, causing the Stones’ subscriber count to double. That was the kind of people the Beatles were, and their những người hâm mộ loved them for it.
Even after the Beatles stopped touring and seeing their những người hâm mộ live, their popularity continued. After all, they were still able to put on live video concerts for their loyal, adoring fans, and they still responded to as much người hâm mộ mail and as many of the các bình luận as they could. So it was almost as if the Beatles had never really left at all.
“Do bạn like our new sound?” the Beatles would ask their những người hâm mộ in online polls, hoặc “Would bạn listen to a seven-minute single if we released one?” (Of course the answer was yes, as they knew it would be.) So it was that bởi 1969, the Beatles had as strong a người hâm mộ following as they did back in 1963 when their first âm nhạc video went viral.
That proved to be very important. Because as it happened, the Beatles’ extreme popularity attracted as much bad attention as it did good.
The Beatles, of course, were one of the biggest Internet presences around. On every site they joined, they had thêm likes, comments, and followers than they knew what to do with. Their inboxes were flooded with fanmail. Their video were viewed and their tracks downloaded millions of times per day. The Beatles loved their những người hâm mộ and would respond to as much of the người hâm mộ mail and as many of the các bình luận as they could (well, except the negative ones, but actually, John did enjoy responding to those. And even typed out, his witty retorts never failed.) They would sometimes use their popularity to give other bands a leg up in the âm nhạc business. One time they collaborated with the Rolling Stones in a YouTube video, causing the Stones’ subscriber count to double. That was the kind of people the Beatles were, and their những người hâm mộ loved them for it.
Even after the Beatles stopped touring and seeing their những người hâm mộ live, their popularity continued. After all, they were still able to put on live video concerts for their loyal, adoring fans, and they still responded to as much người hâm mộ mail and as many of the các bình luận as they could. So it was almost as if the Beatles had never really left at all.
“Do bạn like our new sound?” the Beatles would ask their những người hâm mộ in online polls, hoặc “Would bạn listen to a seven-minute single if we released one?” (Of course the answer was yes, as they knew it would be.) So it was that bởi 1969, the Beatles had as strong a người hâm mộ following as they did back in 1963 when their first âm nhạc video went viral.
That proved to be very important. Because as it happened, the Beatles’ extreme popularity attracted as much bad attention as it did good.
